The NBA & WNBA are dynamic, high-intensity leagues where game demands are constantly evolving. Understanding what drives these demands is critical for teams, coaches, and performance staff aiming to optimize player readiness, health, and performance. This talk will explore the key factors that influence game demands, including scheduling density, and player workload management. By examining these dynamics, we can gain insights into how the demands of the game shift over a season and the factors that effect them. I will also discuss the external influences—such as travel, return to play, and recovery strategies that impact how players perform and adapt to these challenges. This session is designed to provide a broader perspective on what truly drives game demands, offering practical takeaways for those looking to better understand the realities of elite basketball and the strategic considerations that come with it.
219 Prospect St
13th and 14th Floors, Registration Table in Room 1401
New Haven, CT 06511
United States
A pioneer in leveraging technology and data-informed methodologies, Keith has catalyzed industry-wide adoption of cutting-edge approaches. His influence extends beyond one sport, working with athletes, teams, and organizations spanning the NBA, MLB, NBA Players Association, WNBA, NWSL, NFL, EPL, AFL, as well as within the business and start up world, showcasing his ability to drive innovation and progress across diverse sectors.
As the former Director of Athlete Performance at Nike, Keith led transformative initiatives to support Nike’s elite athletes and teams and drive innovation across the organization. His leadership in this role underscored his commitment to pushing the boundaries of human performance through focused exploration. Now as an investor, advisor, and consultant for both spor1ng organizations and companies alike, Keith empowers teams and enterprises with his unique approach and understanding of organizational dynamics.